ixigo Launches Anti-turbulence Smart Seat, Its Newest Product Innovation

turbulence - aviatorsbuzz

In an industry-first, India’s leading travel app, ixigo has forayed into the air cushion packaging market with the launch of its newest innovation, an anti-turbulence smart seat.

The ixigo smart seat is a first-of-its-kind cushion designed to help air travellers deal with turbulence caused due to rough weather conditions.

ixigo Brings Together 3 Technologies

The new ixigo smart seat features three revolutionary technologies, in-built gyro sensors, memory gel infused with soft mesh fabric and an anti-skid bottom. The unique memory gel foam provides an optimal temperature surface while conforming to the human body and helps in maintaining spinal alignment throughout the flight.

The anti-skid bottom provides excellent stability and enhances overall support. As soon as turbulence occurs, that’s when the magic happens. The in-built gyro sensors activate the calibrated hydraulic pistons, which produce counter forces to absorb the shocks and stabilize your body.

The smart seat also has damask fabric made from the plushest materials that provide relief and alleviates pressure. The battery can be charged with a standard USB port and the battery lasts for 20 hours from one charge. ixigo smart seat is orthopaedic certified and patent pending. It is available in multiple colours with 15 months of warranty.

Priced at Rs.1,499, the travel app is offering the revolutionary product for free to the first 100 people who register online at: https://www.ixigo.com/smart-seat

ixigo for Seamless Travel Experience

Commenting on the launch Aloke Bajpai, Co-founder & CEO, ixigo said, “At ixigo, we have always focussed on introducing products built on cutting edge technology to make travel a seamless experience in India. We believe that technology that makes flying comfortable should be used by everyone and that led us to design a revolutionary product that will change the way people fly. Our aim now is to disrupt the $1.16 Bn air cushion market with the launch of our revolutionary new smart seat.”

Commenting on the product innovation, Rajnish Kumar, Co-Founder and CTO, ixigo, said, “What drives us at ixigo is the passion to create products that solve real life problems, and what could be bigger than solving turbulence. Turbulence is scary and is a major cause for anxiety for over 90% flyers.”

Mr. Kumar added that the ixigo smart seat was a result of ground-breaking research in gyro mechanism, displacement, human anatomy and 3000 hours of extensive user testing. “We learned from Indian roads and we applied the technology in aviation,” he said.

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